You’re tired of spiralling oncology costs. But you want better cancer care for your members. It’s time you met Liberty.
With Liberty, members receiving cancer therapy can perform simple at-home blood tests in just 15 minutes, with 24/7 monitoring by a dedicated healthcare team to help avoid unnecessary ER visits and hospitalizations.
There’s a problem in cancer care. And its costing health plans $11.79 billion a year.
Almost every health plan member going through systemic anti-cancer therapy is vulnerable to treatment complications. When these occur, the result is emergency room visits, hospitalizations and treatment disruptions. The most disruptive complication? Febrile neutropenia [1].
Lack of insight into individuals' immunosuppression means many members at risk of febrile neutropenia have to make expensive emergency department visits, often unnecessarily.
And this means they miss out on personalized, preventative approaches that can help them avoid febrile neutropenia entirely.
50%
of ER visits for fever could be safely managed from the patients home [3]
85%
of patients with febrile neutropenia never received preventative medications [2]
=
$10,000
of avoidable costs for every member
[1] https://www.marketresearchfuture.com/reports/febrile-neutropenia-market-27190 [accessed 10th Sept 2025]
[2] Weycker, Derek, et al. "Use of colony-stimulating factor primary prophylaxis and incidence of febrile neutropenia from 2010 to 2016: a longitudinal assessment." Current Medical Research and Opinion
[3] Innes, Helen, et al. "Management of febrile neutropenia in solid tumours and lymphomas using the Multinational Association for Supportive Care in Cancer (MASCC) risk index: feasibility and safety in routine clinical practice." Supportive Care in Cancer 16.5 (2008): 485-491 ; [2] Data on file - real world evidence and EMT Study
Introducing Entia Liberty®
24/7 at-home blood monitoring service for cancer patients
Entia Liberty® Analyzer
The Liberty Analyzer is not cleared by the FDA
Simple self-testing from the comfort of home
Results in 15 minutes
Protected by 68 patents
Blood results go straight to healthcare professionals for 24/7 monitoring
National coverage from oncology specialists
24/7 Healthcare Monitoring
Why offer Liberty as part of your health plan?
What you’ll get
Fewer ER visits & hospitalizations
Liberty enables regular blood monitoring, giving healthcare teams a clearer, more personalized picture of members’ health. This means they can assess febrile neutropenia risk throughout treatment.
Up to $10,000 pm in savings
Better triaging reduces avoidable trips to the emergency department and hospitalizations, lowering costs and keeping them more predictable. This frees you up to invest in care pathways that help more of your members.
Attract and retain members
With better healthcare and a better treatment experience, you’ll retain more members. And with a strong reputation for excellent, preventative healthcare, you’ll attract more members too.
What your members get
Better healthcare
More data from regular blood monitoring supports more personalized, preventative healthcare; helping members make informed decisions, avoid unnecessary hospital visits and lower the chance of delays to their treatment.
Access to care from anywhere
No matter where your members are, whether they’re based in rural areas or simply live far from their nearest health center, they’ll have access to critical blood monitoring by a team of oncology specialists.
More time and less stress
Long commutes to countless appointments wear cancer members down. With at-home blood monitoring, they’ll have more time with loved ones, less stress and more energy to focus on their wellbeing.
“When Liberty was introduced into my treatment journey, it made it even easier to manage my health. It’s not just about ease; it’s about feeling like you’re in control of a situation that is often unpredictable.”
Angela, Breast Cancer Patient
7
international clinical studies
94%
would recommend Liberty to others
93%
find it simple to self-test
87%
of HCPs use monitoring data
Tell us the member who needs it – we’ll take care of everything else
Liberty is more than a blood analyzer. It’s an end-to-end blood monitoring service that’s simple to scale. We handle all aspects of the service and logistics, so you and your members enjoy the benefits.
1. Enrollment
Patient is enrolled onto Liberty by the health plan
2. Shipping
We ship all equipment directly to the patient
3. Training
We ensure the patient is confident with self-testing
4. Monitoring
Patients results are monitored by a healthcare team
5. Collection
We collect everything directly from the patient’s home
“Personalizing the use of G-CSF with at-home blood count monitoring is a major opportunity to further reduce the incidence of febrile neutropenia in cancer patients.”
Prof. Hope Rugo, M.D.
Professor, Medical Oncology and Therapeutics Research, City of Hope
“Blood monitoring in the home presents new opportunities to significantly improve patient triaging and subsequently reduce the burden of ED visits.”
Prof. Adam Brufsky, M.D.
Professor of Medicine & Associate Chief, Division of Hematology/ Oncology, University of Pittsburgh.
Join GEM, an observational study providing individuals with access to Liberty over ~3 months. By signing up, you’ll:
Get early access to Liberty so you can quantify the impact it can have on your members
Be a priority partner with immediate access to Liberty as soon as it’s available for broader use, putting you ahead of other health plans
Retain and attract more members by offering the latest advances in healthcare
Together, we can change cancer care for the better.